FameBit expands to Tumblr and Facebook

LOS ANGELES — In an effort to connect brands with even more influencers, Famebit announced Monday it is expanding its self-service platform to Facebook and Tumblr.

The Santa Monica-based startup, founded last year, is a popular online service that connects YouTube creators with brands. It boasts about 21,000 influencers — with a combined network reach of 1 billion — and more than 3,000 brands, including Marvel and Adidas.

Calling the expansion the “next step in our mission to be a one-stop shop for influencer marketing,” Famebit said the company is moving “closer to becoming a fully open marketplace for all creators.”

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Huge news! You can now connect your Facebook and Tumblr accounts for MORE paid sponsorships! https://t.co/2pKt5Wipr0 pic.twitter.com/9hJLJJr4j1

— FameBit (@famebit) December 7, 2015

For content creators, specifically those who have modest to mid-sized followings, Famebit is a tool to find brands they are interested in working with to create sponsored videos and generate revenue.

Famebit also rolled out an update to its iOS app to include Twitter, Vine and Instagram capabilities, Facebook and Tumblr are expected to come “very soon.” Creators on the website can also now share a “resume-like page” with brands on their public profile pages to attract brands more easily.

“Our main objective has always been to change the way that brands and creators find each other and collaborate for sponsorships, regardless of distribution channel or social platform, and as we continue to grow, we will be implementing new technologies to stay ahead of that curve,” Agnes Kozera, co-founder & COO of FameBit, said in a statement. “We’re excited to welcome creators from other social media platforms beyond just YouTube, so they can monetize their audiences in the same way that YouTubers have been doing on FameBit since we launched.”

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